Social Media Marketing is one of the most important channels of digital marketing. This marketing activity may or may not contribute in the direct lead generation or lead conversion, but Social Media Marketing (SMM) plays a major role in putting root of a brand and building a brand. This contributes in lead generation and conversion. So it is an important part of the lead funnel. Thus, for any Digital Marketing Expert, Social Media Marketing service has to be in one of the top lists of the services.
If your customer is not so keen to use Social Media Marketing Services, then, as an expert Social Media Marketer, it is your job to make them aware of the benefits, features and facts about SMM service.
To help you convincing your customer, today, I’m going to share top 20 facts related to Social Media which will give a clear hint how it can be beneficial to any business or individual.
- Different social networking websites have 2.3 billion active users
- Since last year, social media users have been increased by 176 million
- Every second, 1 million new active social media users are getting added who use social media through mobile devices. It means a new mobile social media user gets added each 12 seconds
- Facebook has around 1.70 billion users
- LinkedIn has around 450 million users
- Twitter has around 320 million users
- Google+ has around 300 million users
- Instagram has around 400 million users
- YouTube has more than 1 billion users
- 78% expect a response within an hour who complaint online to a brand via Twitter
- Facebook adds 6 new profiles every second, which means, 500,000 new users daily
- 40 million active small business pages are there on Facebook (Are you one of them or not?)
- 2 million Facebook marketers user paid advertising
- 500 million people take a look at Twitter without logging in
- 77% twitter users feel more connected and positive towards a brand when they get responded by them
- 6000 tweets are tweeted every second, which is 500 million tweets daily
- Every minute, the videos of 300 hours get uploaded on YouTube
- 25 billion hours of video get watched by the users on YouTue, every month
- 9% of small businesses in the USA uses YouTube for marketing
- YouTube supports 76 different languages which covers 95% of the internet population
The world of Social Media is huge, vast, in fact, gigantic. Your Brand followers are there on social media looking at your posts. Some of them are vocally leaving their marks in terms of likes, shares and comments, and the rest are silently watching it! Regardless of fact, they take any action or not, they watch you and this is contributing in building your company as a known Brand so next time when they want to buy which is related to your offering, your Brand name will be the first which comes across their mind.
So start Social Media Marketing today itself! At least start one social networking channel and then expand after witnessing the benefits.
Having any questions? Or looking for professional Social Media Marketing Service? Contact us